With so many mattress types in the market with their long list of pros and cons, it’s easy for shoppers to get confused about which mattress type and brand to purchase. However, one of the major factors modern consumers are looking into when purchasing a new mattress is if it can provide some health benefits, aside from its primary function of giving comfort and support.
The Marketing Power of ‘Organic’
More than just a good night’s sleep, buyers are looking for products that can actually help prevent them from getting sick. For this reason, organic mattresses have the marketing edge as almost everything labeled ‘organic’ seem to entice the health-conscious consumers to choose their products instead of the more conventional brands. Read more from this blog. http://bit.ly/2sarRUW